InfoShare

Sales/Marketing

Competitive Analysis Site
The Competitive Analysis Site application template
helps teams organize information about competitors
and their products. The site provides useful
Microsoft Office 2007 documents to perform SWOT
and other useful competitive analysis techniques.
Links to industry, company and product news can
also be included to provide a single location for all
competitive information.

Integrated Marketing Campaign
Tracking
The Integrated Marketing Campaign Tracking
application template helps marketing managers
track the implementation and success of outbound
marketing activities. The template allows a manager
to create marketing activities and track the results of
those activities, such as responses generated and
sales completed. The template contains multiple
methods of analyzing the success of the campaigns
including automated calculations and Office Excel
2007 templates for more detailed analyses.

Product and Marketing
Requirements Planning
The Product and Marketing Requirements Planning
application template enables teams to manage the
process of collecting and documenting
requirements for new products. The site provides
several Microsoft Office 2007 templates providing
useful techniques for Marketing, Product and
Steering committee actions as well as a template
for meeting notes and financial information.

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